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how to set smart goals

How to Define Smart Goals for your Brand?

17/03/2021Accountants , Accountants for Contractors , Accounting Issues , Budgets & Other , Business Growth Ideas , Making Tax Digital , Marketing Tips , Tax Issues

You’re just starting out your own company, and need a helping hand to determine the SMART goals for your brand. We’re addressing small businesses because it’s good to have SMART goals for your brand the moment you’re starting out on your venture. Gives you clarity on what you’re trying to achieve. 


We’ve seen different businesses not going anywhere just because they’ve not defined SMART goals for their business. Setting SMART goals definitely mean you can focus your efforts, use time and resources properly, and improve your chances of what you want to achieve in your life. Let’s expand more on what SMART goals are all about.


What are SMART goals?


SMART is, basically, an acronym for :

  • Specific (should make sense)
  • Measurable (must have some meaning attached to them)
  • Achievable (agreed, attainable)
  • Relevant  (realistic and result-based)
  • Time-bound (time-based and time-sensitive)


Some Benefits of Having SMART Goals


SMART is one of the most effective tools that help you out with the clarity, focus, and motivation you need to achieve your goals. SMART goals can be used by anyone, anywhere without the help of specialist tools or any training. 


Apply SMART goals for your Business


You’ve set a goal for your business. Great! Now it’s time to set up a system for your business too. Let’s talk about some defined systems. You’ve just started writing a book, you want to get it done maximum by one year. So what will be your approach to get this done on time? 


Take it slow. One step at a time. Try writing 250 words per day. If you’re consistent with these words, you’ll have 60,000 words in a year. This sums up to a 200-page paperback with 1.5 spacing. 


Since we started out this blog by addressing small business owners, having a system and working according to that system primarily helps these business owners. If you’ve got a sales goal, all you need is 10 quotes per month with a 50% success rate. Are you in desperate need of a system to help you achieve your SMART goals? How about a quick call with our accountants who’ve been helping out businesses to achieve their goals. 



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